Deep Woods Distilling Co.

Deep Woods Distilling Co. has been proudly crafting their quality product since 2013. When they first embarked on their rebrand, their primary goal was to retain the handcrafted look that they already had while simultaneously bringing a more refined style to the brand. The resulting new brand system for Deep Woods features rich earthtones and a polished, high-end look that is paired with rustic elements to create a balanced system that appeals to fans of their handcrafted whiskies. The various branding elements come together to evoke a proper sense of quality and care that goes into each small batch. (This is a mock project designed based on a fictional brief)

Brand Attributes:

Handcrafted

Distinguished

Rustic

Personal

Heritage

Warm

Included in this project:

Research

Brand Strategy

Logo Design

Visual Design System

Packaging

Stationary

Deep Woods business card

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